Yahoo 25 Virtual Event

The tumultuous year of 2020 also marked Yahoo’s 25th anniversary globally. To commemorate, ATL put together on behalf of Verizon Media a city-first 5G immersive cross-realm virtual event, dubbed the “Yahoo25 Hong Kong Passion Moments in 5G”. The event revealed remarkable moments of Hong Kong’s “past” with the “future”, via the next story-telling technology like VR interactions, VR 360 video, Yahoo Hong Kong Search x Web AR and more featuring content themed around our city.  

ATL handled the entire event from the ground up: from tech support to event management and press relations. The campaign captured a number of industry awards.